Most 3PLs rely on sales calls and industry jargon to reach shippers. But what happens when a logistics company treats content like a strategic advantage instead of a marketing afterthought?
We sat down with Emily Kitko, VP of Marketing at Zipline Logistics, and Emily Ledbetter, owner of Ledbetter Marketing, to unpack how educational content is helping CPG brands make smarter logistics decisions.
Together, they explore why most logistics companies avoid educational content, the gaps that exist in supply chain marketing today, and how transparent, shipper-focused content can help brands reduce costly mistakes, streamline operations, and ultimately scale faster.
Learn more: https://ziplinelogistics.com/blog/logistics-solutions-guide/
Connect with Zipline: https://linktr.ee/ziplinelogistics
Connect with Ledbetter Marketing: https://linktr.ee/ledbettermarketing
